Food / multi-branch restaurant · Quezon City, Metro Manila
Kanlaon Eats
Three branches stopped paying 25% delivery-app commission by taking their own orders — paid through GCash, Maya or card.
- Package
- Commerce
- Timeline
- 4 na linggo hanggang launch
- Industry
- Food / multi-branch restaurant
The challenge
Every order arrived through delivery apps that took a quarter of the ticket. Menus went stale, out-of-stock items kept selling, and there was no customer list to message when a branch ran a promo.
Before and after
Dati
- 25% commission sa delivery apps
- PDF menu, laging luma
- Sold-out items patuloy na nabibili
- Walang listahan ng customer
- Walang direktang online bayad
Ngayon
- Direktang order, 0% commission
- Live menu per branch, real-time stock
- GCash, Maya, card at cash-on-pickup
- 6,400 opted-in customers
- Pickup at delivery windows per branch
What we built
- Built one menu with per-branch availability so each store controls its own stock.
- Enabled GCash, Maya and card payments alongside cash-on-pickup.
- Added pickup and delivery windows tied to each branch's real opening hours.
- Captured an opted-in customer list for SMS and email promos.
Results
+₱310k
Monthly direct sales
By month three
0%
Platform commission
On direct orders
6,400
Opted-in customers
First six months
68%
Paid by e-wallet
GCash and Maya combined
“Ang natipid namin sa commission, doon na napunta sa bagong branch. Ang site ang pinakamurang staff namin.”
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