Web apps
Customer dashboards: myths and reality
Customer dashboards sounds like a big project until you break it into the three decisions that actually matter.
Feb 20, 2026 · 3 min read
The journal
Notes on building, selling and shipping
A curated archive on websites, apps, marketing, competitors — plus food, travel and the rest of life. 500 articles, all published and ready to read.
500 articles published
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Web apps
How long onboarding checklists really takes
We keep answering the same questions about onboarding checklists, so we wrote the long version down once.
Feb 13, 2026 · 3 min read
Web apps
Why AI assistants inside your product keeps coming up in client calls
Every month a client asks us about AI assistants inside your product. The short answer is: start smaller than you think.
Feb 8, 2026 · 3 min read
Web apps
Small wins that add up in file uploads that never break
File uploads that never break sounds like a big project until you break it into the three decisions that actually matter.
Feb 3, 2026 · 3 min read
Web apps
The honest cost of inventory tracking for tiny shops
Every month a client asks us about inventory tracking for tiny shops. The short answer is: start smaller than you think.
Jan 29, 2026 · 3 min read
Web apps
From idea to launch with multi-currency checkouts
We keep answering the same questions about multi-currency checkouts, so we wrote the long version down once.
Jan 17, 2026 · 3 min read
Web apps
Questions to ask before starting role-based permissions
We keep answering the same questions about role-based permissions, so we wrote the long version down once.
Jan 12, 2026 · 3 min read
Web apps
How we approach appointment scheduling systems
There is a cheap way, a fast way and a good way to handle appointment scheduling systems. Here is how we pick.
Jan 7, 2026 · 3 min read
Web apps
Email notifications people read for people who hate jargon
We keep answering the same questions about email notifications people read, so we wrote the long version down once.
Dec 26, 2025 · 3 min read
Web apps
Exporting data to CSV and PDF, explained for non-technical owners
Every month a client asks us about exporting data to CSV and PDF. The short answer is: start smaller than you think.
Dec 21, 2025 · 3 min read
Web apps
Membership and paywall flows: what actually works
Membership and paywall flows sounds like a big project until you break it into the three decisions that actually matter.
Dec 16, 2025 · 3 min read
Web apps
A month of invoicing tools for freelancers: what changed
We keep answering the same questions about invoicing tools for freelancers, so we wrote the long version down once.
Dec 11, 2025 · 3 min read
Web apps
9 lessons we learned about webhooks and payment reconciliation
Every month a client asks us about webhooks and payment reconciliation. The short answer is: start smaller than you think.
Nov 29, 2025 · 3 min read
Web apps
Fixing search that finds the right thing when it goes wrong
We keep answering the same questions about search that finds the right thing, so we wrote the long version down once.
Nov 24, 2025 · 3 min read
Web apps
Client portals: our field notes
There is a cheap way, a fast way and a good way to handle client portals. Here is how we pick.
Nov 19, 2025 · 3 min read
Web apps
Offline-first data sync: a short, practical primer
We keep answering the same questions about offline-first data sync, so we wrote the long version down once.
Nov 7, 2025 · 3 min read
Web apps
Planning audit logs your accountant will love for a busy season
Most of the advice on audit logs your accountant will love is written for companies with a marketing department. This one is written for the rest of us.
Nov 2, 2025 · 3 min read
Web apps
Internal admin panels: the beginner's roadmap
Internal admin panels sounds like a big project until you break it into the three decisions that actually matter.
Oct 28, 2025 · 3 min read
Web apps
A better workflow for customer dashboards
We keep answering the same questions about customer dashboards, so we wrote the long version down once.
Oct 23, 2025 · 3 min read
Web apps
Onboarding checklists for a first-time owner
Every month a client asks us about onboarding checklists. The short answer is: start smaller than you think.
Oct 16, 2025 · 3 min read
Web apps
Five tools we trust for AI assistants inside your product
Every month a client asks us about AI assistants inside your product. The short answer is: start smaller than you think.
Oct 11, 2025 · 3 min read
Web apps
File uploads that never break: myths and reality
Most of the advice on file uploads that never break is written for companies with a marketing department. This one is written for the rest of us.
Oct 6, 2025 · 3 min read
Web apps
Inventory tracking for tiny shops in one weekend
Most of the advice on inventory tracking for tiny shops is written for companies with a marketing department. This one is written for the rest of us.
Oct 1, 2025 · 3 min read
Web apps
Small wins that add up in multi-currency checkouts
Every month a client asks us about multi-currency checkouts. The short answer is: start smaller than you think.
Sep 19, 2025 · 3 min read
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