Business
Cash flow for seasonal shops in real life, not in theory
We keep answering the same questions about cash flow for seasonal shops, so we wrote the long version down once.
Dec 3, 2025 · 3 min read
The journal
Notes on building, selling and shipping
A curated archive on websites, apps, marketing, competitors — plus food, travel and the rest of life. 500 articles, all published and ready to read.
500 articles published
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Business
How long one-person operations really takes
One-person operations sounds like a big project until you break it into the three decisions that actually matter.
Nov 28, 2025 · 3 min read
Business
Launch checklists and the customer's point of view
Most of the advice on launch checklists is written for companies with a marketing department. This one is written for the rest of us.
Nov 11, 2025 · 3 min read
Business
Bookkeeping without tears without hiring a big team
Every month a client asks us about bookkeeping without tears. The short answer is: start smaller than you think.
Nov 6, 2025 · 3 min read
Business
From idea to launch with contracts in plain language
Contracts in plain language sounds like a big project until you break it into the three decisions that actually matter.
Nov 1, 2025 · 3 min read
Business
Scope creep and why timing matters
Scope creep sounds like a big project until you break it into the three decisions that actually matter.
Oct 15, 2025 · 3 min read
Business
Saying no to bad projects for people who hate jargon
Every month a client asks us about saying no to bad projects. The short answer is: start smaller than you think.
Oct 10, 2025 · 3 min read
Business
What nobody tells you about customer interviews
Every month a client asks us about customer interviews. The short answer is: start smaller than you think.
Sep 23, 2025 · 3 min read
Business
Is hiring your first contractor worth it in 2026?
Most of the advice on hiring your first contractor is written for companies with a marketing department. This one is written for the rest of us.
Sep 18, 2025 · 3 min read
Business
9 lessons we learned about pricing your first service
We keep answering the same questions about pricing your first service, so we wrote the long version down once.
Sep 13, 2025 · 3 min read
Business
A simple checklist for refund and revision policies
There is a cheap way, a fast way and a good way to handle refund and revision policies. Here is how we pick.
Aug 27, 2025 · 3 min read
Business
Getting paid on time: a short, practical primer
Every month a client asks us about getting paid on time. The short answer is: start smaller than you think.
Aug 22, 2025 · 3 min read
Business
Where cash flow for seasonal shops is heading next
There is a cheap way, a fast way and a good way to handle cash flow for seasonal shops. Here is how we pick.
Aug 5, 2025 · 3 min read
Business
One-person operations for a first-time owner
One-person operations sounds like a big project until you break it into the three decisions that actually matter.
Jul 31, 2025 · 3 min read
Business
How long launch checklists really takes
There is a cheap way, a fast way and a good way to handle launch checklists. Here is how we pick.
Jul 14, 2025 · 3 min read
Business
Why bookkeeping without tears keeps coming up in client calls
Every month a client asks us about bookkeeping without tears. The short answer is: start smaller than you think.
Jul 9, 2025 · 3 min read
Business
Small wins that add up in contracts in plain language
There is a cheap way, a fast way and a good way to handle contracts in plain language. Here is how we pick.
Jul 4, 2025 · 3 min read
Business
From idea to launch with scope creep
We keep answering the same questions about scope creep, so we wrote the long version down once.
Jun 17, 2025 · 3 min read
Business
Questions to ask before starting saying no to bad projects
We keep answering the same questions about saying no to bad projects, so we wrote the long version down once.
Jun 12, 2025 · 3 min read
Business
Customer interviews for people who hate jargon
Every month a client asks us about customer interviews. The short answer is: start smaller than you think.
May 26, 2025 · 3 min read
Business
Hiring your first contractor, explained for non-technical owners
There is a cheap way, a fast way and a good way to handle hiring your first contractor. Here is how we pick.
May 21, 2025 · 3 min read
Business
Pricing your first service: what actually works
We keep answering the same questions about pricing your first service, so we wrote the long version down once.
May 16, 2025 · 3 min read
Business
9 lessons we learned about refund and revision policies
Most of the advice on refund and revision policies is written for companies with a marketing department. This one is written for the rest of us.
Apr 29, 2025 · 3 min read
Business
Fixing getting paid on time when it goes wrong
We keep answering the same questions about getting paid on time, so we wrote the long version down once.
Apr 24, 2025 · 3 min read
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