The journal

Notes on building, selling and shipping

A curated archive on websites, apps, marketing, competitors — plus food, travel and the rest of life. 500 articles, all published and ready to read.

500 articles published

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Life & culture

Every month a client asks us about learning to code later in life. The short answer is: start smaller than you think.

Aug 10, 2025 · 3 min read

Life & culture

Every month a client asks us about side projects that stay fun. The short answer is: start smaller than you think.

Jul 19, 2025 · 3 min read

Life & culture

Every month a client asks us about keeping friendships while building. The short answer is: start smaller than you think.

Jun 27, 2025 · 3 min read

Life & culture

There is a cheap way, a fast way and a good way to handle morning routines that survive kids. Here is how we pick.

Jun 22, 2025 · 3 min read

Life & culture

Every month a client asks us about screen time and sleep. The short answer is: start smaller than you think.

May 31, 2025 · 3 min read

Life & culture

Most of the advice on burnout warning signs is written for companies with a marketing department. This one is written for the rest of us.

May 9, 2025 · 3 min read

Life & culture

Most of the advice on focus in a noisy world is written for companies with a marketing department. This one is written for the rest of us.

May 4, 2025 · 3 min read

Life & culture

Money habits for freelancers sounds like a big project until you break it into the three decisions that actually matter.

Apr 17, 2025 · 3 min read

Life & culture

Every month a client asks us about learning to code later in life. The short answer is: start smaller than you think.

Apr 12, 2025 · 3 min read

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