Web apps
Small wins that add up in appointment scheduling systems
There is a cheap way, a fast way and a good way to handle appointment scheduling systems. Here is how we pick.
Feb 23, 2026 · 3 min read
The journal
Notes on building, selling and shipping
A curated archive on websites, apps, marketing, competitors — plus food, travel and the rest of life. 500 articles, all published and ready to read.
500 articles published
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Web apps
Email notifications people read without hiring a big team
There is a cheap way, a fast way and a good way to handle email notifications people read. Here is how we pick.
Feb 11, 2026 · 3 min read
Web apps
From idea to launch with exporting data to CSV and PDF
Most of the advice on exporting data to CSV and PDF is written for companies with a marketing department. This one is written for the rest of us.
Feb 6, 2026 · 3 min read
Web apps
Questions to ask before starting membership and paywall flows
There is a cheap way, a fast way and a good way to handle membership and paywall flows. Here is how we pick.
Feb 1, 2026 · 3 min read
Web apps
How we approach invoicing tools for freelancers
Invoicing tools for freelancers sounds like a big project until you break it into the three decisions that actually matter.
Jan 27, 2026 · 3 min read
Web apps
Webhooks and payment reconciliation for people who hate jargon
Most of the advice on webhooks and payment reconciliation is written for companies with a marketing department. This one is written for the rest of us.
Jan 15, 2026 · 3 min read
Web apps
Search that finds the right thing, explained for non-technical owners
Most of the advice on search that finds the right thing is written for companies with a marketing department. This one is written for the rest of us.
Jan 10, 2026 · 3 min read
Web apps
Client portals: what actually works
Every month a client asks us about client portals. The short answer is: start smaller than you think.
Jan 5, 2026 · 3 min read
Web apps
Is offline-first data sync worth it in 2026?
We keep answering the same questions about offline-first data sync, so we wrote the long version down once.
Dec 24, 2025 · 3 min read
Web apps
9 lessons we learned about audit logs your accountant will love
Every month a client asks us about audit logs your accountant will love. The short answer is: start smaller than you think.
Dec 19, 2025 · 3 min read
Web apps
Fixing internal admin panels when it goes wrong
There is a cheap way, a fast way and a good way to handle internal admin panels. Here is how we pick.
Dec 14, 2025 · 3 min read
Web apps
Customer dashboards: our field notes
Customer dashboards sounds like a big project until you break it into the three decisions that actually matter.
Dec 9, 2025 · 3 min read
Web apps
A simple checklist for onboarding checklists
Every month a client asks us about onboarding checklists. The short answer is: start smaller than you think.
Dec 2, 2025 · 3 min read
Web apps
AI assistants inside your product: a short, practical primer
Most of the advice on AI assistants inside your product is written for companies with a marketing department. This one is written for the rest of us.
Nov 27, 2025 · 3 min read
Web apps
Planning file uploads that never break for a busy season
Most of the advice on file uploads that never break is written for companies with a marketing department. This one is written for the rest of us.
Nov 22, 2025 · 3 min read
Web apps
Inventory tracking for tiny shops: the beginner's roadmap
Every month a client asks us about inventory tracking for tiny shops. The short answer is: start smaller than you think.
Nov 17, 2025 · 3 min read
Web apps
Multi-currency checkouts for a first-time owner
Most of the advice on multi-currency checkouts is written for companies with a marketing department. This one is written for the rest of us.
Nov 5, 2025 · 3 min read
Web apps
Five tools we trust for role-based permissions
Most of the advice on role-based permissions is written for companies with a marketing department. This one is written for the rest of us.
Oct 31, 2025 · 3 min read
Web apps
Appointment scheduling systems: myths and reality
Appointment scheduling systems sounds like a big project until you break it into the three decisions that actually matter.
Oct 26, 2025 · 3 min read
Web apps
Why email notifications people read keeps coming up in client calls
Every month a client asks us about email notifications people read. The short answer is: start smaller than you think.
Oct 14, 2025 · 3 min read
Web apps
Small wins that add up in exporting data to CSV and PDF
Most of the advice on exporting data to CSV and PDF is written for companies with a marketing department. This one is written for the rest of us.
Oct 9, 2025 · 3 min read
Web apps
The honest cost of membership and paywall flows
Every month a client asks us about membership and paywall flows. The short answer is: start smaller than you think.
Oct 4, 2025 · 3 min read
Web apps
Common mistakes with invoicing tools for freelancers
Invoicing tools for freelancers sounds like a big project until you break it into the three decisions that actually matter.
Sep 29, 2025 · 3 min read
Web apps
Questions to ask before starting webhooks and payment reconciliation
Every month a client asks us about webhooks and payment reconciliation. The short answer is: start smaller than you think.
Sep 17, 2025 · 3 min read
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