Web apps
How we approach search that finds the right thing
Most of the advice on search that finds the right thing is written for companies with a marketing department. This one is written for the rest of us.
Sep 12, 2025 · 3 min read
The journal
Notes on building, selling and shipping
A curated archive on websites, apps, marketing, competitors — plus food, travel and the rest of life. 500 articles, all published and ready to read.
500 articles published
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Web apps
The complete guide to client portals
We keep answering the same questions about client portals, so we wrote the long version down once.
Sep 7, 2025 · 3 min read
Web apps
Offline-first data sync, explained for non-technical owners
There is a cheap way, a fast way and a good way to handle offline-first data sync. Here is how we pick.
Aug 26, 2025 · 3 min read
Web apps
Audit logs your accountant will love: what actually works
Every month a client asks us about audit logs your accountant will love. The short answer is: start smaller than you think.
Aug 21, 2025 · 3 min read
Web apps
A month of internal admin panels: what changed
Every month a client asks us about internal admin panels. The short answer is: start smaller than you think.
Aug 16, 2025 · 3 min read
Web apps
The quiet details behind customer dashboards
We keep answering the same questions about customer dashboards, so we wrote the long version down once.
Aug 11, 2025 · 3 min read
Web apps
9 lessons we learned about onboarding checklists
Most of the advice on onboarding checklists is written for companies with a marketing department. This one is written for the rest of us.
Aug 4, 2025 · 3 min read
Web apps
Fixing AI assistants inside your product when it goes wrong
Most of the advice on AI assistants inside your product is written for companies with a marketing department. This one is written for the rest of us.
Jul 30, 2025 · 3 min read
Web apps
File uploads that never break: our field notes
Every month a client asks us about file uploads that never break. The short answer is: start smaller than you think.
Jul 25, 2025 · 3 min read
Web apps
How to compare options for inventory tracking for tiny shops
Most of the advice on inventory tracking for tiny shops is written for companies with a marketing department. This one is written for the rest of us.
Jul 20, 2025 · 3 min read
Web apps
Planning multi-currency checkouts for a busy season
Every month a client asks us about multi-currency checkouts. The short answer is: start smaller than you think.
Jul 8, 2025 · 3 min read
Web apps
Role-based permissions: the beginner's roadmap
Most of the advice on role-based permissions is written for companies with a marketing department. This one is written for the rest of us.
Jul 3, 2025 · 3 min read
Web apps
A better workflow for appointment scheduling systems
Appointment scheduling systems sounds like a big project until you break it into the three decisions that actually matter.
Jun 28, 2025 · 3 min read
Web apps
Five tools we trust for email notifications people read
We keep answering the same questions about email notifications people read, so we wrote the long version down once.
Jun 16, 2025 · 3 min read
Web apps
Exporting data to CSV and PDF: myths and reality
Most of the advice on exporting data to CSV and PDF is written for companies with a marketing department. This one is written for the rest of us.
Jun 11, 2025 · 3 min read
Web apps
Membership and paywall flows in one weekend
Every month a client asks us about membership and paywall flows. The short answer is: start smaller than you think.
Jun 6, 2025 · 3 min read
Web apps
Invoicing tools for freelancers on a small budget
Every month a client asks us about invoicing tools for freelancers. The short answer is: start smaller than you think.
Jun 1, 2025 · 3 min read
Web apps
The honest cost of webhooks and payment reconciliation
Every month a client asks us about webhooks and payment reconciliation. The short answer is: start smaller than you think.
May 20, 2025 · 3 min read
Web apps
Common mistakes with search that finds the right thing
We keep answering the same questions about search that finds the right thing, so we wrote the long version down once.
May 15, 2025 · 3 min read
Web apps
Client portals in real life, not in theory
There is a cheap way, a fast way and a good way to handle client portals. Here is how we pick.
May 10, 2025 · 3 min read
Web apps
How we approach offline-first data sync
We keep answering the same questions about offline-first data sync, so we wrote the long version down once.
Apr 28, 2025 · 3 min read
Web apps
The complete guide to audit logs your accountant will love
Most of the advice on audit logs your accountant will love is written for companies with a marketing department. This one is written for the rest of us.
Apr 23, 2025 · 3 min read
Web apps
Internal admin panels and the customer's point of view
We keep answering the same questions about internal admin panels, so we wrote the long version down once.
Apr 18, 2025 · 3 min read
Web apps
Customer dashboards without hiring a big team
We keep answering the same questions about customer dashboards, so we wrote the long version down once.
Apr 13, 2025 · 3 min read
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