The journal

Notes on building, selling and shipping

A curated archive on websites, apps, marketing, competitors — plus food, travel and the rest of life. 500 articles, all published and ready to read.

500 articles published

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Mobile apps

There is a cheap way, a fast way and a good way to handle app onboarding in three screens. Here is how we pick.

Jun 21, 2025 · 3 min read

Mobile apps

GPS tracking for small fleets sounds like a big project until you break it into the three decisions that actually matter.

Jun 4, 2025 · 3 min read

Mobile apps

Every month a client asks us about offline mode for delivery riders. The short answer is: start smaller than you think.

May 30, 2025 · 3 min read

Mobile apps

Every month a client asks us about native versus cross-platform apps. The short answer is: start smaller than you think.

May 25, 2025 · 3 min read

Mobile apps

App store screenshots that sell sounds like a big project until you break it into the three decisions that actually matter.

May 13, 2025 · 3 min read

Mobile apps

There is a cheap way, a fast way and a good way to handle app icons that stand out. Here is how we pick.

May 8, 2025 · 3 min read

Mobile apps

Push notifications without the spam sounds like a big project until you break it into the three decisions that actually matter.

May 3, 2025 · 3 min read

Mobile apps

We keep answering the same questions about QR ordering for cafes, so we wrote the long version down once.

Apr 16, 2025 · 3 min read

Mobile apps

Every month a client asks us about designing for one-handed use. The short answer is: start smaller than you think.

Apr 11, 2025 · 3 min read

Mobile apps

We keep answering the same questions about camera-first app features, so we wrote the long version down once.

Mar 25, 2025 · 3 min read

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