Travel
Weekend trips that reset your brain for a first-time owner
Most of the advice on weekend trips that reset your brain is written for companies with a marketing department. This one is written for the rest of us.
May 1, 2026 · 3 min read
The journal
Notes on building, selling and shipping
A curated archive on websites, apps, marketing, competitors — plus food, travel and the rest of life. 500 articles, all published and ready to read.
500 articles published
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Latest
Mobile apps
How to compare options for app onboarding in three screens
Every month a client asks us about app onboarding in three screens. The short answer is: start smaller than you think.
Apr 30, 2026 · 3 min read
Life & culture
The honest cost of focus in a noisy world
Focus in a noisy world sounds like a big project until you break it into the three decisions that actually matter.
Apr 29, 2026 · 3 min read
Digital
A simple checklist for AI search and getting cited
There is a cheap way, a fast way and a good way to handle AI search and getting cited. Here is how we pick.
Apr 28, 2026 · 3 min read
Websites
A month of e-commerce product pages: what changed
We keep answering the same questions about e-commerce product pages, so we wrote the long version down once.
Apr 27, 2026 · 3 min read
Food & drink
Five tools we trust for meal prep for busy founders
There is a cheap way, a fast way and a good way to handle meal prep for busy founders. Here is how we pick.
Apr 26, 2026 · 3 min read
Web apps
What nobody tells you about email notifications people read
We keep answering the same questions about email notifications people read, so we wrote the long version down once.
Apr 25, 2026 · 3 min read
Business
Common mistakes with refund and revision policies
Refund and revision policies sounds like a big project until you break it into the three decisions that actually matter.
Apr 24, 2026 · 3 min read
Digital
Reviews and social proof: a short, practical primer
We keep answering the same questions about reviews and social proof, so we wrote the long version down once.
Apr 23, 2026 · 3 min read
Websites
The quiet details behind booking forms people finish
Booking forms people finish sounds like a big project until you break it into the three decisions that actually matter.
Apr 22, 2026 · 3 min read
Food & drink
Family recipes worth digitising: myths and reality
There is a cheap way, a fast way and a good way to handle family recipes worth digitising. Here is how we pick.
Apr 21, 2026 · 3 min read
Web apps
Is exporting data to CSV and PDF worth it in 2026?
We keep answering the same questions about exporting data to CSV and PDF, so we wrote the long version down once.
Apr 20, 2026 · 3 min read
Business
Getting paid on time in real life, not in theory
Most of the advice on getting paid on time is written for companies with a marketing department. This one is written for the rest of us.
Apr 19, 2026 · 3 min read
Digital
Planning local search and map listings for a busy season
We keep answering the same questions about local search and map listings, so we wrote the long version down once.
Apr 18, 2026 · 3 min read
Websites
Free hosting versus paid hosting and why timing matters
Every month a client asks us about free hosting versus paid hosting. The short answer is: start smaller than you think.
Apr 17, 2026 · 3 min read
Compare
No-code tools and their ceilings in one weekend
Most of the advice on no-code tools and their ceilings is written for companies with a marketing department. This one is written for the rest of us.
Apr 16, 2026 · 3 min read
Web apps
9 lessons we learned about membership and paywall flows
Every month a client asks us about membership and paywall flows. The short answer is: start smaller than you think.
Apr 15, 2026 · 3 min read
Travel
How long homestays and small hotels really takes
Most of the advice on homestays and small hotels is written for companies with a marketing department. This one is written for the rest of us.
Apr 14, 2026 · 3 min read
Mobile apps
GPS tracking for small fleets: the beginner's roadmap
GPS tracking for small fleets sounds like a big project until you break it into the three decisions that actually matter.
Apr 13, 2026 · 3 min read
Life & culture
Questions to ask before starting money habits for freelancers
There is a cheap way, a fast way and a good way to handle money habits for freelancers. Here is how we pick.
Apr 12, 2026 · 3 min read
Compare
WordPress maintenance costs on a small budget
There is a cheap way, a fast way and a good way to handle WordPress maintenance costs. Here is how we pick.
Apr 11, 2026 · 3 min read
Web apps
Fixing invoicing tools for freelancers when it goes wrong
Every month a client asks us about invoicing tools for freelancers. The short answer is: start smaller than you think.
Apr 10, 2026 · 3 min read
Travel
Why working from a different time zone keeps coming up in client calls
Every month a client asks us about working from a different time zone. The short answer is: start smaller than you think.
Apr 9, 2026 · 3 min read
Mobile apps
A better workflow for offline mode for delivery riders
We keep answering the same questions about offline mode for delivery riders, so we wrote the long version down once.
Apr 8, 2026 · 3 min read
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